Work
Selected projects.

Pepper Tree
Ground-up theme with a product-system builder, bundles and video-first PDPs.

Freestyle
Performance overhaul, bundle offers and growth features for a retail-scale brand.

Super Coffee
Home, collection, product, cart and navigation rebuilt for a brand in 70,000+ stores.

Back to the Body
Custom theme for a wellness brand that sells experiences, not products.

Ancestral Supplements
Conversion-focused rebuild of home, collection, product, cart and navigation.

90+ Cellars
New theme pages, wine-club integration and smarter cart recommendations.

Guess Where Trips
A reusable itinerary system for a surprise road-trip company.

Broc Shot
Subscription account tools, a lab-results page and education sections.

TIMBUK2
React product customizer embedded in Shopify, synced to cart and checkout.

Billabong
Single-page storefront with real-time inventory, pricing and order sync.

RVCA
Custom SPA storefront on NetSuite for the art, music and sport brand.

Siete Foods
Migration from Shogun to native Shopify sections the team can edit.
More work
- TIXRCustom, conversion-focused landing pages for the ticketing platform.Custom
- SURVIVORCustom Shopify theme and store setup for a phone-case brand.Shopify
- Wake Up With WeslieCustomized Shopify theme extending a podcast brand into commerce.Shopify
- Laguna Beach InnCustom WordPress site with booking and a local attractions map.WordPress
Contact
Let’s build
something great.
New store, a stubborn feature, or a team that needs another set of hands — tell me what you’re working on.
Prefer the phone? (951) 545-7085