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Billabong

A custom omnichannel storefront on NetSuite

Client
Billabong
Industry
Surf & lifestyle apparel
Platform
NetSuite SuiteCommerce
Stack
NetSuite, Backbone.js, RequireJS, Handlebars, SCSS, JavaScript
Billabong men’s clothing page on desktop and mobile

Overview

Billabong is one of the most recognized names in surf. Their storefront needed to look the part and run on NetSuite so online and retail shared one source of truth.

The challenge

Build a fast, custom single-page application that captured the brand while keeping inventory, pricing and orders synchronized across every channel in real time.

What I built

  • Custom SPA storefront templates for home, category and product pages
  • Integration with NetSuite’s omnichannel inventory, pricing and order processing
  • Responsive layouts designed around big, editorial surf photography
  • Reusable modules shared with sister brand RVCA

The result

One consistent brand experience online and in-store, with back-office operations streamlined through NetSuite.

Contact

Let’s build
something great.

New store, a stubborn feature, or a team that needs another set of hands — tell me what you’re working on.

Prefer the phone? (951) 545-7085